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SELCO-AquaBrowser Demonstration email this article save this article to My Clippings
Ann Hutton, Executive DirectorWith our in-development AquaBrowser catalog on the screen, Donovan demonstrated new features including:Suggested spelling.  Unlike older catalogs which demand absolutely correct spelling, this catalog will offer a suggestion for a misspelling.  Giving the patron a fighting chance to find what is needed.The word-cloud.  Once a serach is entered a word cloud appears in the left hand column with the search term in the center and related terms graphically displayed.  Each term is "clickable" and will take the user to additional topics.  A delta arrow (either < or >) at the top of the ...
Source: SELCO Librarian - March 24, 2009 Author: ahutton

Library branding Design Project email this article save this article to My Clippings
The Touro-Harlem is a new library serving both the Touro College of Osteopathic Medicine and the Touro College of Pharmacy at new facilities on 125th Street. When we opened in September 2007 we wanted a way to brand our print and electronic materials as being from the library while still associating the library with the [...]
Source: NN/LM Middle Atlantic Region Blog - September 11, 2008 Author: jnmitra Tags: General (All Entries)

Micro Award and Small Project Award Recipients Announced email this article save this article to My Clippings
The National Network of Libraries of Medicine, Middle Atlantic Region (NN/LM MAR) is pleased to announce the awarding of MicroAwards to the following network members: Shelly Warwick Touro-Harlem Medical Library, New York, NY Project: library branding Design Project Nancy Glassman D. Samuel Gottesman Library, Albert Einstein College of Medicine, Bronx, NY Project: Let Me Show You How It’s Done (Glance subscription) Peter [...]
Source: NN/LM Middle Atlantic Region Blog - May 12, 2008 Author: kathel dunn Tags: Funding General (All Entries)

Book Video Widget email this article save this article to My Clippings
This seems like a natural for libraries to copy, steal or adopt … BookVideos.TV widget from Simon & Schuster.The only thing that could make this widget better (well 2 things actually)...1) it allowed for library branding/ co-branding2) "Reserve a copy" was listed as a menu option.More @ BookVideo.tv
Source: LibraryBytes - February 3, 2008

My non-LITA top tech trends email this article save this article to My Clippings
(Note, I started this post last night, but had to put it away so I could get some rest before a 6 am flight.  I finished the remainder of this while waiting for my flight).  So, after getting up way to early this morning, I staggered my way down to the LITA Top Tech Trends discussion this morning.  Unfortunately, it seemed like a number of other folks did the same thing as well, so I only ended up hanging out for a little bit.  I just don’t have the stamina in the morning to live through cramped quarters, poor broadband and no caffeine.  I get enough of that when I fly (which I get to do tom...
Source: Terry's Worklog - January 14, 2008 Author: Administrator Tags: Digital Libraries General Computing lita tech trends oclc

Branded! email this article save this article to My Clippings
I was in Monterey for Darien Library’s annual meeting this year and, unfortunately, missed the official unveiling of our new logo. It was very well received, as we all expected it to be. The logo was part of a branding exercise led by Steff Geissbuhler of C & G Partners (whose clients range from NBC and Time Warner to New York Public Library). Of all the final options presented by C & G, the one settled upon was by far my favorite. It’s supposed be reminiscent of pages in a book while recalling the fluid movement of a cresting wave–a recognition of Darien as a waterfront community (I also see ...
Source: blyberg.net - November 9, 2007 Author: john Tags: library branding C & G Partners Darien Library Logo marketing Steff Geissbuhler C&G Partners

'Bout branding - thanks GPLLA! email this article save this article to My Clippings
Thanks to the Greater Philadelphia Law Library Association (GPLLA) for inviting me to speak about library branding on Friday. GPLLA was an outstanding host and audience - I can't thank you enough for your kindness!I also want to thank all of you who shared your insights into the wonderful world of law libraries with me. You opened my eyes to a fascinating area of librarianship and your input was invaluable to me in preparing the talk.For those of you who may be interested, my talk is entitled, From Superfluous to Substantive: Marketing that Matters. In it, I outline what real branding is, why it's important, and how to do ...
Source: Library Marketing-Thinking Outside the Book - June 4, 2007 Tags: presentations branding

'Bout branding - thanks GPLLA! email this article save this article to My Clippings
Thanks to the Greater Philadelphia Law Library Association (GPLLA) for inviting me to speak about library branding on Friday. GPLLA was an outstanding host and audience - I can't thank you enough for your kindness!I also want to thank all of you who shared your insights into the wonderful world of law libraries with me. You opened my eyes to a fascinating area of librarianship and your input was invaluable to me in preparing the talk.For those of you who may be interested, my talk is entitled, From Superfluous to Substantive: Marketing that Matters. In it, I outline what real branding is, why it's important, and how to do ...
Source: Library Marketing-Thinking Outside the Book - June 4, 2007 Author: Jill

Branding email this article save this article to My Clippings
Revision as of 14:37, 28 May 2007 Current revision Line 3: Line 3: = Branding in your Library = = Branding in your Library = = Other Resources= = Other Resources= - [http://www.marketingpower.com/ American Marketing Association]+*[http://www.marketingpower.com/ American Marketing Association] - +*[http://www.chrisolson.com/coa/coacontent/SLABrandReadList2-03FIN.pdf Branding: a reading list, compiled by Chris Olson for the Special Libraries Association (pdf format)] - [http://www.chrisolson.com/coa/coacontent/SLABrandReadList2-03FIN.pdf Branding: a reading list, compiled by Chris Olson for the Special Libraries ...
Source: Library Success: A Best Practices Wiki - Recent changes [en] - May 28, 2007 Author: Meredith

Call for Proposals: CLA Conference 2007 email this article save this article to My Clippings
You are invited to submit a proposal for the 2007 CLA Conference. The conference is scheduled for October 26-29, 2007 in Long Beach (earlier dates than usual!). You should submit your proposal at http://cla2007.abstractcentral.com. This year's conference theme is "Opportunity Knocks." The Conference Planning Committee is interested in programs that demonstrate the vision, energy and creativity behind extraordinary library service to all population groups. The committee is particularly interested in sessions that will help library staff develop the skills and programs needed for 21st Century librarianship and libraries. On...
Source: CLA Weblog - January 22, 2007 Tags: conferencenews

The Indispensable Librarian Part 3 email this article save this article to My Clippings
On Tuesday, May 16, 2006 the Arizona Library Association brought library IT consultant Joan Frye Williams to the ASU Tempe campus to explain how libraries can be fast, convenient, and suited to the modern, multi-tasking lives of today’s students and faculty without marginalizing the librarian. In this segment Joan Frye Williams discusses: • Recommender Systems and Collaborative Filtering • Continuous Partial Attention • User-Driven Priorities • library branding • Libraries Compared to Search Engines • Alternatives to traditional reference services • Questions from the Audience
Source: The Library Channel - May 25, 2006

The Indispensable Librarian Part 3 email this article save this article to My Clippings
On Tuesday, May 16, 2006 the Arizona Library Association brought library IT consultant Joan Frye Williams to the ASU Tempe campus to explain how libraries can be fast, convenient, and suited to the modern, multi-tasking lives of today’s students and faculty without marginalizing the librarian. In this segment Joan Frye Williams discusses: • Recommender Systems and Collaborative Filtering • Continuous Partial Attention • User-Driven Priorities • library branding • Libraries Compared to Search Engines • Alternatives to traditional reference services • Questions from the Audience
Source: The Library Channel - May 25, 2006 Tags: Higher Education

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